Agenda

Agenda

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Day 1
11 Sep 2019
Day 2
12 Sep 2019
8:00 - 9:00

Registration & Breakfast

The Branding of Infused Beverages

The market share of infused cannabis beverages is growing. The challenge for the category is onset and offset times, plus protecting the cannabis industry from mainstream competition. This panel will...
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Creating Brand Identity Through Packaging

TicTac mints, Pringles Cans and Pez candy are all products that are known for unique packaging. As the shelves at dispensaries become crowded with similar products, will your product stand...
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Keynote Event

CNBC’s Jane Wells…
Jane Wells
Jane Wells
12:00 - 1:00

Lunch Break

Using The Media For Your Brand

Determining the right media placement for you brand is critical. Your brand strategy has to be consistent and the media placement needs to stay focused. This panel of experts will...
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Creating a Luxury Cannabis Brand

Some customers want the best bang for the buck, while others only want the best. This panel will demonstrate what defines a luxury brand and how a company can back...
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The Trends in Cannabis Branding

“It’s all about the brands in cannabis today!” What does that mean? Why are some brands more popular? Why is this brand struggling? Do I promote wellness or do I...
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The Celebrity Effect On Brands

Sponsored by MMLG Brands, this star-packed panel will discuss why they created cannabis brands. Does the marquee name help or do they face the same challenges as regular brands with...
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Cocktail Reception

Cocktail Reception, more info coming soon…
8:00 - 9:00

Registration & Breakfast

Advertising and Brands

More info coming soon…

Taking Brands Public

This panel will cover the journey from private company to publicly traded brand. Go alone or get acquired by a public company? Learn the answer from this group of experts.

Keynote Event

CNBC’s Tim Seymour…
Tim Seymour
12:00 - 1:00

Lunch Break

Distribution of Brands

You’ve built your brand and now comes the hard part – getting your brand on the dispensary shelves.

The Investor

Which brand does an investor get behind? These experts will give investors the tools to make the right decision on investing in brands.

Compliance in Branding, Labeling, and Packaging

This panel will dive into creating labels that can be easily adapted to changing requirements. Plus, it will explore how to develop eco-friendly packaging even as regulations create wasteful requirements....
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Scoring Cannabis Points With Athletes

Many athletes are turning to CBD to relieve pain and as a result have become passionate advocates for cannabis. This panel will analyze the relationship between celebrity athletes and cannabis...
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